Plain English Summary: CaptionMakerAI does not collect, store, or sell your personal data. You do not need to create an account to use our tool. The text you enter is sent to OpenAI to generate your captions and is not stored on our servers. This page explains exactly how our site works and what data is involved.
Effective date: 1 January 2025
Last updated: 1 January 2025
This Privacy Policy describes how CaptionMakerAI (“we”, “us”, “our”) collects, uses, and handles information when you visit and use our website at captionmakerai.com (the “Site”) and our free AI caption generation tool (the “Service”).
Please read this policy carefully. By using the Site, you agree to the practices described in this Privacy Policy.
If you have any questions, please contact us at: hello@captionmakerai.com
1. Who We Are
CaptionMakerAI is a free online tool that generates social media captions and hashtags for platforms including Instagram, TikTok, LinkedIn, Twitter/X, Facebook, and YouTube Shorts. The Site is operated from the United Kingdom.
For the purposes of UK GDPR and EU GDPR, we are the data controller for any personal data we collect through this Site.
Contact details:
CaptionMakerAI
Email: hello@captionmakerai.com
Website: https://captionmakerai.com
2. Information We Collect
2.1 Information You Provide
When you use our caption generator, you enter information such as your niche, post topic, target audience, and preferred tone. This information is not stored on our servers. It is transmitted directly to the OpenAI API to generate your captions, and once the response is returned to your browser, we do not retain a copy.
If you contact us by email, we will receive and store your name, email address, and the content of your message in order to respond to your enquiry.
2.2 Information Collected Automatically
When you visit our Site, certain information is collected automatically by our hosting provider and analytics tools, including:
- IP address — used to determine approximate geographic location and for security purposes. IP addresses are anonymised where possible.
- Browser type and version — used to ensure the Site displays correctly on your device.
- Operating system — used for compatibility and performance optimisation.
- Pages visited and time spent — used to understand how visitors use the Site so we can improve it.
- Referring URL — the website you visited before arriving at our Site.
- Date and time of visit — used for analytics and security purposes.
2.3 Cookies
Our Site uses cookies — small text files stored on your device. We use the following types of cookies:
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential | Required for the Site to function correctly (e.g. WordPress session cookies) | Session / up to 1 year |
| Analytics | Google Analytics — helps us understand how visitors use the Site. Data is anonymised. | Up to 2 years |
| Advertising | Google AdSense — used to show relevant advertisements on our Site. Google may use cookies to personalise ads based on your prior visits to our Site and other websites. | Up to 13 months |
You can control and delete cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the Site. For more information about managing cookies, visit allaboutcookies.org.
3. How We Use Your Information
We use the information we collect for the following purposes:
- To provide and operate the caption generation Service
- To improve the performance and usability of the Site
- To respond to enquiries and provide customer support
- To monitor and analyse Site usage and trends
- To display advertisements through Google AdSense
- To detect and prevent fraudulent or abusive use of the Site
- To comply with our legal obligations
Legal basis for processing (UK/EU GDPR):
- Legitimate interests — operating and improving the Site, preventing fraud, analytics
- Consent — non-essential cookies (analytics, advertising) where consent is required
- Legal obligation — where we are required to process data by law
4. Google AdSense and Advertising
We use Google AdSense to display advertisements on our Site. Google AdSense is provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google AdSense uses cookies and web beacons to serve ads based on your prior visits to our Site and other websites on the internet. Google’s use of advertising cookies enables it and its partners to serve ads based on your visit to our Site and/or other sites on the internet.
What this means for you:
- Google may use cookies to show you personalised advertisements
- These cookies track your browsing behavior across different websites
- You can opt out of personalised advertising by visiting Google Ad Settings
- You can also opt out via the Network Advertising Initiative opt-out page
For more information about how Google uses data when you use our Site, please visit: How Google uses data from sites that use our services.
Google AdSense is governed by Google’s Privacy Policy, available at: policies.google.com/privacy
5. Google Analytics
We use Google Analytics 4 to understand how visitors interact with our Site. Google Analytics collects anonymous data including pages visited, time spent on site, and general geographic location (country/city level). It does not identify you personally.
We have enabled IP anonymisation in Google Analytics, meaning your full IP address is never stored by Google.
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
6. Third-Party Services
Our Site integrates with the following third-party services. Each has its own privacy policy:
| Service | Purpose | Privacy Policy |
|---|---|---|
| OpenAI | Processes your caption generation requests via the GPT API | openai.com/policies/privacy-policy |
| Google AdSense | Displays advertisements on our Site | policies.google.com/privacy |
| Google Analytics | Anonymous website usage analytics | policies.google.com/privacy |
| Google Fonts | Loads website typography (may log IP address) | policies.google.com/privacy |
| Hostinger | Web hosting provider — stores server logs | hostinger.com/privacy-policy |
We are not responsible for the privacy practices of these third-party services. We encourage you to review their privacy policies before using their services.
7. Data Sharing and Disclosure
We do not sell, rent, or trade your personal information to third parties for marketing purposes.
We may share information in the following limited circumstances:
- Service providers: Third-party services listed in Section 6 above that help us operate the Site (e.g. OpenAI for caption generation, Google for analytics and advertising)
- Legal requirements: If required to do so by law, court order, or governmental authority
- Protection of rights: To protect the rights, property, or safety of CaptionMakerAI, our users, or the public
- Business transfer: In the event of a merger, acquisition, or sale of assets, user data may be transferred as part of that transaction
8. Data Retention
Since we do not collect or store your caption inputs on our servers, there is no retention of that data beyond the live API request.
Contact form messages are retained for up to 12 months and then deleted.
Analytics data is retained in accordance with Google Analytics default settings (up to 26 months for standard data).
Server access logs maintained by our hosting provider are typically retained for 30–90 days for security purposes.
9. International Data Transfers
Our Site is based in the United Kingdom. When you use our caption generation tool, your inputs are processed by OpenAI, which is based in the United States. When you access our Site, data may also be processed by Google (United States) for analytics and advertising purposes.
These transfers are subject to appropriate safeguards including Standard Contractual Clauses approved by the European Commission and the UK Information Commissioner’s Office (ICO). For more information, see the respective privacy policies of these services.
10. Your Rights (UK GDPR & EU GDPR)
If you are located in the United Kingdom or European Economic Area, you have the following rights regarding your personal data:
- Right of access — You have the right to request a copy of the personal data we hold about you.
- Right to rectification — You have the right to ask us to correct inaccurate or incomplete personal data.
- Right to erasure — You have the right to request that we delete your personal data, subject to certain conditions.
- Right to restrict processing — You have the right to ask us to restrict how we process your data in certain circumstances.
- Right to data portability — You have the right to receive your personal data in a structured, commonly used format.
- Right to object — You have the right to object to our processing of your personal data where we rely on legitimate interests.
- Rights related to automated decision-making — You have the right not to be subject to decisions made solely by automated means that significantly affect you.
- Right to withdraw consent — Where we process data based on your consent, you have the right to withdraw that consent at any time.
To exercise any of these rights, please contact us at hello@captionmakerai.com. We will respond within 30 days.
You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at ico.org.uk or call 0303 123 1113, if you believe we have not handled your personal data lawfully.
11. California Privacy Rights (CCPA / CPRA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):
- Right to Know — You can request information about the personal information we have collected about you and how it has been used and shared.
- Right to Delete — You can request that we delete the personal information we have collected from you.
- Right to Opt-Out of Sale — We do not sell your personal information. You do not need to opt out.
- Right to Non-Discrimination — We will not discriminate against you for exercising your privacy rights.
To exercise these rights, contact us at hello@captionmakerai.com.
12. Children’s Privacy
CaptionMakerAI is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take steps to delete that information as soon as possible.
If you are a parent or guardian and believe your child has provided us with personal information, please contact us at hello@captionmakerai.com.
13. Data Security
We take the security of your data seriously and implement appropriate technical and organisational measures to protect it, including:
- SSL/TLS encryption for all data transmitted between your browser and our Site (https://)
- API keys stored securely server-side and never exposed in browser source code
- Regular software updates and security patches
- Access controls limiting who can access site administration
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee its absolute security.
14. Links to Other Websites
Our Site may contain links to external websites. We are not responsible for the content or privacy practices of those websites. We encourage you to review the privacy policy of any website you visit via a link from our Site.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we update the policy, we will revise the “Last updated” date at the top of this page.
For significant changes, we will make reasonable efforts to provide notice (for example, by adding a notice to our homepage). We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
Your continued use of the Site after any changes to this Privacy Policy constitutes your acceptance of the updated policy.
16. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
CaptionMakerAI
📧 Email: hello@captionmakerai.com
🌐 Website: captionmakerai.com
We aim to respond to all privacy-related enquiries within 30 days.
This Privacy Policy was written for CaptionMakerAI and covers captionmakerai.com only. It does not apply to any third-party websites or services linked from our Site.